IN FOCUS
VEHICLE WRAPPING
What is Vehicle Wrapping?
Full Colour Vehicle Wrapping
Vehicle wrapping is where large sheets of printed vinyl are used to cover a vehicle and transform its appearance. Vehicle wraps can be applied to and removed from all vehicle surfaces and provide a cost effective and long lasting way of advertising your business, revamping your fleet and reinforcing your corporate identity. Our vehicle wraps are full colour and we can create them using everything from photographs, to your existing company logo. We have a brilliant in-house design team too and so can design your vehicle’s appearance from scratch to your specifications, or if you just want a straightforward colour change, we offer that too. Solid colour wraps last up to 10 years while full colour digitally printed wraps last up to five. We can apply wraps to any kind of vehicle and we have design templates for every type of van, car, truck and coach ready to use. We can also provide wraps for everything from trains to horse-boxes and our materials remove cleanly, so it’s easy and inexpensive to return your vehicles to their original appearance.
Cut vinyl?
Computer-driven cut vinyl allows the production of coloured graphics and text on self-adhesive vinyl. There are hundreds of colours available including metallic and reflective finishes and an advantage over printed vinyl is that cut vinyl products can last up to 8 years. We design and apply lots of vehicle liveries using coloured cut vinyl to great effect. Fantastic designs and images can be achieved using several different coloured vinyls and although it’s not always as eye-catching as vehicle wrapping, cut vinyl remains a popular choice. We have a vast amount of vinyl products and colours available to us so can easily reproduce exact corporate colours and we are also able to match Pantone references or RAL codes using standard colours or by ordering a colour match just for you.
“Vehicle wraps are a very memorable way to spread your business’ message; vehicle wraps for sales, service and delivery vehicles are a powerful branding and marketing tool.”
The Benefits of Vehicle Wrapping
Cost effective advertising
Vehicle advertising is one of the most cost effective methods of reaching your target audience. According to UK government statistics, the average driver spends one month in every year behind the wheel and up to 3000 people will see your vehicle every day! What’s more, our vehicle wraps last up to five years as opposed to a newspaper or radio advert, which is always short term.
Protecting the paintwork of your vehicle
Your vehicles will inevitably show the signs of clocking up miles on Britain’s motorways. By wrapping your vehicle you can not only enhance your brand, you can also protect your paintwork. We always use matching protective over-laminate with our vehicle wraps, which extends their life and look as well as protecting your paintwork from stone chips and minor abrasions.
Preserving the value of your vehicle / fleet
It’s usually most cost effective to purchase a white vehicle, particularly if you have a large number to buy, then have it branded in your company style. If you spray-paint your vehicle there is a cost associated to return it to its original white when you come to sell or return it at the end of its lease, but with vehicle wrapping you can simply have the wrap removed in a matter of hours. If you choose to have your vehicle spray painted you’ll also need to spend additional money on graphics, whereas with vehicle wrapping, it’s all done in one go.
Projecting a professional image
Vehicle wrapping and vehicle graphics are a great way of strengthening your brand identity, giving your business a professional image. Your van, car, truck, coach or fleet graphics can be as understated or as spectacular as you wish, with photographic images creating virtually any look or design. What does it say about your business when you have tired looking vehicles on the road?
Match existing colours
You may have a specific RAL or Pantone colour which incorporates your company branding. We can print and match to your colour and send you a printed sample before we start your work. We can also match against any exisiting artwork and designs, meaning we can help you even if you have already started a contract with someone else.
All of our printing is carried out at our purpose built head office using the industry’s latest print technology. For you this means you get colour consistency throughout the duration of your fleet contract. Click here for more information about our print and production facilities.
Removability of vinyl
Finally, due to the quality of the vehicle graphics materials that we use you will not have problems removing the graphics at the end of the promotion / lease period. Inferior vehicle wrapping products may look fine in the short term but they’ll offer you future problems including a lack of removability and damage to paintwork.
Frequently Asked Questions
Q. Can I choose to wrap just part of my vehicle?
A. Yes we can provide a part wrap. We often wrap just the back doors and sides of a vehicle. There are lots of ways in which we can optimise your budget to create a great looking livery for you. We can use cut vinyl graphics as well as digitally printed images – some people choose to simply have cut vinyl logos and text which can be very effective and our large cut vinyl colour range means you can often match your company colours without having to have everything printed.
Q. Will vehicle wrapping damage my paintwork?
A. Vehicle wrapping will not damage your vehicle and we always thoroughly check your vehicle before wrapping to ensure your paintwork is in adequate condition.
Q. How long will the vehicle wrap last?
A. This depends on the option you choose. If you would like single colours this can last up to eight years, while our popular full colour digitally printed option lasts up to five years.
Q. Is the vehicle wrap easy to remove?
A. Yes our vehicle wraps are easy to remove. Many vehicle wrap products on the market are not easy to remove and because of this can actually damage vehicle paintwork. Our vehicle wrapping films are the best quality available and remove cleanly and easily.
Q. How long will you need our vehicle for?
A. Usually just one day, depending on your vehicle’s size. For any vehicle wrap it’s important that we have your vehicle in an enclosed premises the night before fitting to ensure it is completely dry and relatively warm when we start work.
Q. Can you wrap our vehicle at our premises?
A. Yes, we can do the fitting at any premises so long as it’s covered and heated. The 3M warranties that we offer on vehicle wraps depend on using the correct facilities so it’s essential we fit our wraps in an enclosed and dust free environment. We have fitting premises across the UK and can always find a convenient location wherever you are based.
Q. Can you wrap the front side windows of a vehicle?
A. No, the law prohibits wrapping on driver and passenger windows as well as windscreens.
Q. Does it matter what colour my car is to begin with if I want to wrap it?
A. No it doesn’t. A car wrap isn’t translucent, you can’t see through it so you can wrap any colour vehicle as long as the paintwork is in relatively good condition.
Q. Can you wrap a fibre glass or chrome bumper?
A. Painted plastic bumpers can be wrapped without any problems but vinyl is not recommended on chrome or carbon fibre. You can however wrap vehicles in carbon fibre material.
Q. Can you wrap the roof?
A. Yes!